New Website Just Launched
What a busy morning… we have just launched the new Young Chef Young Waiter (YCYW) websi
te for the BHA and everyone is delighted with the results. Moving companies forward to develop more interactive uses of websites is something we have been working on for the past two years and we are delighted to be working with the BHA on their YCYW project once again.
Proposing a dedicated website for YCYW made so much sense considering the nature of the audience and the competition itself. YCYW has built a considerable reputation for itself and is a well received competition highlighting the incredible talent of our Young Chefs and Waiters. Now in it’s 26th year, it was important to the BHA to develop a website and the tools to engage with potential Chefs and Waiters across the UK and to promote the outstanding winners throughout the year.
We have developed online tools for the website that include a regularly updated blog, twitter account and links to forward details to colleagues or friends and post news on Facebook. Plus a live feed from Flickr which allows website visitors to see the regularly updated photography throughout the YCYW competition.
We designed the site to be clear and easy to use and most of all easy for the BHA to update on a regular basis. We find that the biggest challenge with social media and websites is keeping them dynamic and the news fresh. With so much activity surrounding the competition for YCYW this should not be a problem, but it is important to recognise the time required to update information. We therefore built the site using a blogging platform so that the blog can be easily accessed by the team at BHA and very simple to use.
The team at BHA are also very excited about the new look for YCYW and are looking forward to receiving lots of entries in the coming weeks.
Make sure you spread the word and promote this excellent initiative to harness our budding hospitality professionals.
A big thank you to BHA for making this such an exciting project for the team at ClaytonGiles Creative Communication
To enter the competition or for more information visit the website below.
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